Our All-Purpose Safer Choice Laundry Detergent collection is designed for everyday laundry care with peace of mind. Made in the USA in small batches, these plant-based formulas are a thoughtful choice for families, eco-conscious households, and anyone looking for a reliable, safer detergent. This collection features options that are EWG VERIFIED and free from dyes, sulfates, phosphates, chlorine, bleach, and optical brighteners—so you can trust what’s going into your wash. Whether you're cleaning towels, sheets, or your favorite T-shirts, our All-Purpose detergents get the job done while being kind to your clothes and your home environment.
Powered by a multi-enzyme blend, our All-Purpose Safer Choice Laundry Detergent breaks down everyday stains and soils without harsh ingredients. The enzymes target proteins, starches, and oils, making it effective across a wide range of washable fabrics. Fragrance Free options are available for those with sensitive skin or scent sensitivities. Every formula is cruelty-free and crafted with care to balance performance and gentleness. Shop the collection.
Our All-Purpose Safer Choice Laundry Detergent collection is designed for everyday laundry care with peace of mind. Made in the USA in small batches, these plant-based formulas are a thoughtful choice for families, eco-conscious households, and anyone looking for a reliable, safer detergent. This collection features options that are EWG VERIFIED and free from dyes, sulfates, phosphates, chlorine, bleach, and optical brighteners—so you can trust what’s going into your wash. Whether you're cleaning towels, sheets, or your favorite T-shirts, our All-Purpose detergents get the job done while being kind to your clothes and your home environment.
Powered by a multi-enzyme blend, our All-Purpose Safer Choice Laundry Detergent breaks down everyday stains and soils without harsh ingredients. The enzymes target proteins, starches, and oils, making it effective across a wide range of washable fabrics. Fragrance Free options are available for those with sensitive skin or scent sensitivities. Every formula is cruelty-free and crafted with care to balance performance and gentleness. Shop the collection.