Branford, CT -- July 12, 2021. Heritage Park Laundry Essentials proudly announces the addition of its newest product: Baby and Toddler Laundry Detergent.
Formulated to be gentle on baby skin and effective on baby stains, this fragrance-free detergent is made with a powerful five-enzyme blend that targets the toughest stains (ex: dirty cloth diapers and burp cloths). It is safe for use on baby clothes, bedding, soft toys, and more.
- Hypoallergenic (lab certified) and non-irritating
- Pediatrician and dermatologist approved
- pH neutral/gentle on skin
- Fragrance free: no added scent
- Plant-powered, stain-fighting ingredients that effectively clean without irritating
- NO sulfates, phosphates, chlorine, bleach, brighteners, synthetic fragrance, dye
- Nine gentle ingredients -- no harsh chemicals
- Concentrated and environmentally friendly/biodegradable
- Safe for even newborn skin
- No animal testing, Leaping Bunny certified
Heritage Park Baby and Toddler Laundry Detergent represents a brand extension for the five-year-old luxury detergent and laundry accessory company, which also manufactures and sells Luxury All-Purpose Detergent and Luxury Silk and Wool Detergent.
"Heritage Park Baby and Toddler Laundry Detergent grew along with our own families," said CEO Tom Ceconi. "Quite a few members of our team have young children. They weren't satisfied with the baby laundry detergents on the market, so they suggested developing one of our own. We stayed in the lab until we had a formula that satisfied us: non-irritating, gentle, but very effective on all the big messes little ones make."
As part of the company's commitment to transparency and trust, Heritage Park Baby and Toddler Laundry detergent has been independently lab certified as hypoallergenic; is pediatrician and dermatologist tested; and Leaping Bunny certified that no ingredients are ever tested on animals. The ingredients are listed on the label and the product website.
Heritage Park Baby and Toddler Laundry Detergent is a concentrated liquid that comes in a 4 oz. trial size, a 32 oz. bottle ($23.00 for 32 loads) and will soon also be released in a 64 oz ($35.00 for 64 loads) size. It can be used in both regular and HE machines. It is available to purchase at heritageparklaundry.com, FLandB.com, and Amazon.com.
Heritage Park Laundry Essentials sells luxury laundry detergent and laundry accessories. It is a family-owned business headquartered in Branford, CT and a sister company of Fine Linen and Bath.